North Carolina’s own Swift levels up once again. Earlier this month the talented rapper delivered a moving new visual for “Elevate.” The track comes from his latest project, Worth the Wait, which was released in November.
Swift first rose to fame when he signed a deal with Akon’s Konlive Distributions. Later on, the rapper got the chance to collaborate with prominent artists such as Quavo, Young Jeezy and Jim Jones. Now, the former Def Jam and Epic Records signee is making a big comeback independently, elevating to the next level in his career journey.
Directed by Terrius Mykel, the video finds himself reflecting on his life as he rides around in a Lexus with beautiful ladies. Swift is elevating as he spits some realness and harmonizes over the hook. “I put it all on the line before I let it go/I got big shit all on my mind and I ain’t thinking about no bullshit, Nah,” Swift says on the track. Swift hopes to inspire his listeners to stay on the grind and not to worry about things/people that are not motivating them.
Watch the “Elevate” video above.
