Here’s a change of pace.
Often in this industry, we optical success with actual success. Meaning that to be famous, you need one million plays on SoundCloud and a million Twitter followers. Those are just (purchasable) cosmetic achievements, though. However, 8 Grammy nominations and multiple Billboard recognition awards are a little more concrete. Well, those are just a few of the accolades that singer Yaya Diamond has achieved. Haven’t you heard of her? Well, she’s on the verge of mainstream success, and for good reason.
We believe that talent — in any sense — is hereditary. It’s impossible to ignore the immense talent, and track record of success (Yaya’s) family has achieved. Her mother, for example, is Evelyn Thomas, a multi-platinum recording artist whose most notable single, “High Energy,” sold seven million copies worldwide. Her uncle, Robert McFerrin, was the first African-American man to sing at the Metropolitan Opera in New York City. If that last name sounds familiar, it’s because Robert’s son, professionally known as Bobby McFerrin, was the singer behind the iconic “Don’t Worry Be Happy.” This industry is in her blood.
She’s released seven projects thus far and has opened up for absolute royalty. She has an amazing voice and is worth a listen. Her Grammy Award-nominated single “Everything Will Be Alright,” featuring former Lead Singer of the group Inner Circle, Carlton Coffie, is a good place to start. From there, explore her YouTube and website. Her catalog is incredible; and, I’m sure you’ll love it.