unsigned hype

Ghost Unknown Unleashes A Decade Long Labor Of Love

It’s often understood that the most enduring music comes from a more personal place–whether reflections and understanding of personal truths…

It’s often understood that the most enduring music comes from a more personal place–whether reflections and understanding of personal truths or cinematic recollections of actual events. Ghost Unknown, an artist, known for dabbling the Hip Hop, Horrorcore genres respectively may not have revealed over the top tales of street life or wavy rapisms in his solo debut. But, what he achieves on the poignant 7 Point Society, which balances between eclectic styles and tales of both rebounding depression and resounding optimism, is something bigger than just music.

The project itself is quite impressive; he began recording it 11 years ago (2017), with the songs spanning the entire period. Also, the order of the tracklisting is the actual order the songs were created. It’s interesting, as you can [actually] hear different genres and sounds slip into his music as he just seemed to take different directions sonically throughout the elongated span of time.

He set the tone early on with “You’re SOL ft. Tonya Wood,” and “Life Changes,” songs that establish the vibe of overcoming and persevering that seems to make itself present habitually.

Some of the songs we found the most enticing were his forays into other territories, such as the jazzy, dusty boom-bap sample on “Sounds Familiar,” where he drops bars about the rat-race alongside Rich Mahogany. The glitchy drum & bass dripped “Loop Lozenger” featuring Art Project is dripping with a mixture of swag and philosophy-soaked bars. He also goes off on the fast-rap flow of “Ginzu Immortal” with its head-nodding instrumental laden with sword slicing sounds.

He ends the 17-track affair with a massive 16-person title-track; a posse cut with an interesting background. As he explained via Bandcamp, the verses (aside from his crew) were laid in the order that the artists came into the rappers life over the past decade. So it’s creation was an extremely long process.

The project has a lot of elements, and at 17 songs, is a lot to unpack. Still–from an artist’s perspective–the completion of such ambitious labor of love is a type of satisfaction that any creative should aspire toward. Press play and give 7 Point Society a spin.

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“Play To Win” Is A Celebration Of Getting Over And Going For The W

A new EP that landed on our desk this week is Play To Win by Dre Steelo. Hailing from Michigan,…

A new EP that landed on our desk this week is Play To Win by Dre Steelo. Hailing from Michigan, Dre dives head first into a sea of familiar soundscapes but manages to distinguish himself sticking to not only a decree of keeping it real with those that matter most but also an endearing level motivation to rise above, layered over a humble base of blessings that he is more than aware of.

Sitting at 6 tracks, the album’s production is tightly curated, keeping the vibe consistent — but varied enough so that there isn’t time to get bored at all. The project starts off strong with the salute to his team “Don’t Matter” produced by Aham — who produced “I Can Tell” from his 2018 effort Over Tha Top. Here he drops introspective gems like he doesn’t have friends — but rather brothers — and a reminder that he’s from the (bottom) bottom. He follows up with the determination anthem, “Win.”

“I Know,” with its hard drums and dope muffled looped up sample has a more reflective aesthetic about it, as he gives everything he overcame before putting it all into the bars. “Let em knwo you human,” he says on the chorus, referencing the track’s slightly more personal touch.

The album project ends off with the massive “Miracles,” which caps off what stands as a strong collection of tracks to add to his already impressive catalog. Winning by adding personality and unique perspective to an already surfable wave, he manages to command attention without fading into the baseline. He has come a long way, and in many ways, Play To Win is a reflection of that, as he sorts out trust issues, comes to terms with truths, and does his best to get where he wants to ultimately be.

Check out Dre Steelo’s Play To Win, below.

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J. Irja The Sexy Psycho Preps Her Debut EP Featuring Paul Wall, Lil’ Flip & More

Respect the hustle.

Came across a Canadian-born MC named J. Irja The Sexy Psycho that is putting in some significant grind time — and it’s starting to pay off. A hustler and all around a business-minded individual, her music isn’t just a white girl throwing words together trying to be down, it’s all shit she’s experienced first hand; delivered with rapid-fire bars that are impressive as hell.

She’s been through some real shit, like having to recover from two serious head injuries and living through a relationship with an abusive ex-manager.

Endearingly, though, she’s kept her career moving with her head high — forming a non-profit foundation (comprised entirely of women) called the “Female Empowerment Movement Militia” in honor of her daughter. Its ultimate mission is to uplift and motivate women to succeed and smash ceiling, shatter sexual inequality once and for all.

“I’ve been grinding for years and am finally starting to gain traction,” she tells AAHH excitedly. This grind is well-documented on her You-Tube, as she hits shows alongside acts like Stevie Stoned and Rittz and puts in serious groundwork during SXSW.

 

 
All of her hard work will come to a pinnacle though when she drops her debut album The Sexy Psycho EP vol 1 at the end of the month (January 31). With features from platinum-selling artists like the grill king Paul Wall, one-time Timbaland collaborator Bubba Sparxxx, Twista, and H-Town legend Lil’ Flip — among others — she’s aiming to finally take her career where she’s always envisioned it going, the top.

So if you’re keeping track, she’s touring with artists affiliated with Strange Music, earning stage time and going hand to hand at SXSW building her fan base, and has a foundation that is elevating women and helping create a more leveled playing field with the industry and in society at large. That’s a lot to hang your hat on — and her debut is the icing on the cake.

She has hella video content in her back catalog, but give her a spin. Respect the hustle.
Early.

 

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GentleBeatz Drops The Perfect Soundtrack For Your Weekend

Mozambique-based producer GentleBeatz is helping ease us into the weekend with his eclectic instrumental LP Soul City. Recorded following his…

Mozambique-based producer GentleBeatz is helping ease us into the weekend with his eclectic instrumental LP Soul City. Recorded following his return home from college after 4-years, he himself describes the sonic journey as different from his usual vibe. “[The beats] are a bit more complex,” he explains via SoundCloud. “I tried to fuse lo-fi hip hop, jazz, funk and a bit of alternative rock.”

Blanketed in the warm embrace of dusty vinyl pops, the title-track, which caps off the eight-song project, stands one of its brighter moments — from a sonically emotional standpoint. From top to bottom, the project is a musical ascent from a broken heart to all the way over it, with a lot of personal growth in between.

If you’re a fan of instrumental projects, definitely load up this new GentleBeatz joint, it’s a great listen.

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#IndieSpotlight: Getting To Know Provincetown Artist Silas Luster

This week, we’re introducing you to Provincetown, Massachusetts, native Silas Luster — a filmmaker and hip-hop artist, who’s part of…

This week, we’re introducing you to Provincetown, Massachusetts, native Silas Luster — a filmmaker and hip-hop artist, who’s part of a bubbling creative collective called The BuLife. “I make music that is true to me,” he tells AAHH. “The inspiration from my everyday life, where I’m from, and what I’ve experienced so far in my life goes into music … it’s real and it’s vulnerable.”

“There is content and emotion only my close friends know, things that I don’t like to speak on, that I put in my music,” he adds.

We initially got into Silas over the holidays after he floated me a visual for a “ZeZe” freestyle, that had this hard to explain flow that had us intrigued. We uncovered lots of quality stuff while digging around.

“I like to show people a different perspective,” he says. “I know my sound is different, my story has layers to it … if you give my music a little effort, you will understand my dedication and the depth in my artwork.”

 
Silas has been making both films and music since a youngster — messing around with a camera and whatever recording program he could get his hands on back in high school. “I took it more serious around 2014,” he explains. That’s when I linked with @RichmondVisionStudio and really started locking in the studio recording.

To date, he’s released one solo mixtape, Frick It, and a few mixtapes with the BuLife collective: The Rosenhan Experiment, Cape Tippin, and The Nor’Easter Tape. Most recently, they dropped last year’s Beauty of the Day.

 
Right now though, it’s all about Silas and his solo flex. “I’m working on my EP which will be fully produced by my homie TMAC [droppin in March]. I’m also always working on different music videos, films and my debut album.”

Having independently toured the North East with BuLife, he’s looking forward to locking down a couple dates for the near future — on top of just stacking up music. “We working,” he says. “A lot of music, visuals, shows, and creative content coming in 2019. Look out for us. BuLife!”

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East European Rapper SLKT4 Is Putting His Area On the Map

"The sound me and my team put together is wavy, often harsh and sometimes depressive."

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