Riley here — father, artist, videographer, professional writer and SERIOUS hip-hop head. I'm a member of the Universal Zulu Nation, and I think everything is better on vinyl.
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Vevo just released a live performance from their newly announced LIFT artist YK Osiris. The 2019 XXL Freshman from Jacksonville, FL artist performs an intimate version of his Billboard Hot 100 hit “Worth It.”
The premiere of “Worth It” is the first of three pieces of content Vevo will release as part of YK Osiris’s LIFT campaign. Vevo’s LIFT initiative connects today’s up-and-coming artists to audiences around the globe through video content. Launched in 2011, Vevo’s artist development program shines a spotlight on the world’s freshest new talent. Vevo LIFT alumni include the likes of Sam Smith, Halsey, Khalid, Jorja Smith, SZA, Julia Michaels, Billie Eilish and CNCO.
About YK Osiris:
Born Osiris Williams, YK Osiris grew up with a passion for old-school soul, classic R&B, modern pop and rap sounds, and started making music of his own at a young age. In 2017 he first uploaded his single “Fake Love” before dropping “I’m Next (Freestyle) in January of 2018, the latter of which went viral and collected millions of streams. His next single, “Valentine,” amassed over nine million streams within the first several weeks of release, and is now certified GOLD. Shortly thereafter, he signed with Def Jam and dropped “Timing.” In November 2018, YK was named a Vevo DSCVR artist, and the buzz around continued to draw attention in the industry.
2019 saw the release of “Worth It,” which went PLATINUM and scored Osiris his first entry on the Billboard Hot 100. Co-signs from Drake and Chris Brown followed, as well as a spot in XXL’s 2019 Freshman Class. To date, he’s released five songs that have amassed 500 million global streams.
About Vevo:
Vevo is the world’s leading all-premium music video and entertainment platform. With over 300,000 videos and 26 billion views a month globally Vevo connects artists with audiences from all over the world, providing exclusive music content, original programming and official music videos to fans.
The summer season is in full swing, and Washington DC’s Treezus — part of the international arts collective Yellow Cloud — has been making some season buzz with his pack of recent singles, “IB2” and “Brainfood, both of which have received dope (AnxiouStoner filmed) visual treatments.
The Birdie Bands produced “IB2” has an insanely eclectic vibe; Treezus’ wildly unique cadence, with peppered pockets of rapid-fire delivery, body the beat. The visual, which was shot throughout Italy (Venice, Naples, a farm in Tuscany and Florence) offers breathtaking scenery, with a dizzying pace that rarely lets you break the engagement. The Hidden Oasis banger “Brain Food,” a smoking anthem (originally released on 4/20) was appropriately shot in Amsterdam. This record gives this strange Bone Thugs vibe as he goes in with his machine gun flow during the latter half of the verse. It’s actually captivating.
The visuals were directed and edited by Treezus himself; and both really take the songs to new heights, in my humble opinion. The music we’ve featured in the past definitely range in terms of the aesthetic, but real talk, Treezus is more than in his element — and the international story arc he’s on is making his brand sparkle.
Today RichBoy Ent. CEO and founder Korleon aka “The King of Jackson (K.O.J).” releases his new song, “Motion,” debuting the new track with a music video on YouTube. Released just…
Today RichBoy Ent. CEO and founder Korleon aka “The King of Jackson (K.O.J).” releases his new song, “Motion,” debuting the new track with a music video on YouTube. Released just in time for Memorial Day, the highly anticipated music video for “Motion” precludes a host of releases by the ATL veteran by way of Jackson, Mississippi. Hoping to continue the momentum, Korleon will drop his mixtape The Four in the coming weeks, which will be followed up by Strictly 4 My Sippers this Summer.
“Basically I’m just tappin in with the ladies. They rock with me and I rock with them equally so I felt I needed to satisfy my female fan base and cater to them. I wanted to create something that they could vibe to and something where I remained true to myself,” Korleon K.O.J. explained. “I feel like it’s a way better look for me to be with 7 different women in all shades and colors around the city, rather than me rolling around with 20 of my ni**as.”
Within the last two years Korleon launched a new studio in Atlanta called Walker St. 2.0 where his RichBoy Ent. team has been building a movement. To date Korleon and his team have recorded a host of artists including multi-platinum artist Slim Jxmmi of Rae Sremmurd, Mase, Jose Guapo, Big Bank Black and of course D4L’s Fabo.
“We opened back up the studio in March of 2017, we’ve had a lot of indies, superstars and its just been a blessing, I’m just glad that we have been able to make it happen. Its been a whole host of people to record there over the past few years,” Korleon said of his studio. “Of course me and Fabo been working on music together and I got The Four project that will preclude the Strictly 4 My Sippers project. I got the visual coming for Colorado soon and I got some stuff coming up with DJ Twin in the immediate future sometime in July.”
K.O.J. is often seen touring alongside and has frequently collaborated with on tracks with Fabo, who he says is his brother and day 1.
“Fabo my brother, Giksquad! Those my brothers. We been down since day one and we gonna be down forever, that’s my brother. He stays booked out and if you go through the archives, I’m at most shows, so it’s really just mores what’s continuing to go on. We were at Rolling Loud and everything, he stays booked.”
Gotta love when an artist you like drop a project you’re feeling, and proceeds to give a visual identity to the records you were feeling the most. That’s the case for AAHH mainstay Major D-Star; after releasing his long-awaited TrapStar mixtape back in February, he is dropping off “Stack Pray & Stay Out The Way,” a song I personally described as an illustration of his immense focus on his “current hustle of choice, music.”
The video, like his others, delivers on quality. Directed by Wally Woo, with a multitude of scenery interspersed around a loose storyline of himself working as a mechanic — which he playfully describes as his way of “stacking and staying out the way” in the into — it gives ample life to one of his project’s most infectious earworms. If you have yet to bump his full mixtape, go ahead and click here; either way, press play on this catchy little banger, below.
