Main, Reviews

D-Brown & 30 Boy Will Ooze Chemistry On “Full Court Pressure”

D-Brown and 30 Boy Will — two artists on my radar — have absolutely found a way to make an…

D-Brown and 30 Boy Will — two artists on my radar — have absolutely found a way to make an overcrowded lane feel like an empty highway. Their latest collaborative effort Full Court Pressure landed across my desk this week, and I’ve been cranking it ever since.

The vibe is very familiar sonically. Hard beats that remain extremely cohesive, keeping the project fairly levelled — making for a skip-free top to bottom experience, without having to readjust yourself. The sub category the duo fall into often have a tendency to keep the thematic elements of their projects quite predictable. While these two do pick the low hanging fruit at a few points (for lack of a better analogy) there is this undeniable rawness in their bars … an almost explosion of authenticity that trumps much of the fabricated storytelling new jacks have made trendy.

It’s an aura reminiscent of Jeezy in his heyday.

At a solid seven songs (with very little fat to trim) the project is an easy listen — but offers a hearty meal for those craving some substance to go along with their playlist-ready bassy beats.

There are plenty of gems here. The aptly titled “Official” was one that I immediately found myself running back a few times — as I did with the look-at-me-now vibe of “Bag Today.” The obligatory but tastefully flipped song about the females, “Preferences,” sees the two professing their taste for women with money and things of their own (among other assets).

One of the shiniest moments on the project is the infectious “Memphis,” which sports a chorus from the LP’s sole feature — the older brother of Juicy J and the co-founder of Three 6 Mafia, Project Pat — helping segue the two incredible verses by D and 30.

The track has been my most played this week (it wasn’t even close).

Their chemistry is undeniable and their ear for the perfect production to complement their tales of perseverance, street life and subdued (but still prominent) themes of opulence are on full display. While the two can really rap, it doesn’t feel like past tense, but rather present tense play by plays.

“Money doesn’t make you real,” D laments in the intro of “Official.” It’s this mantra of keeping it 100 and letting it speak for itself that drives Full Court Pressure. Cue it up, press play and enjoy.

Riley here — father, artist, videographer, professional writer and SERIOUS hip-hop head. I'm a member of the Universal Zulu Nation, and I think everything is better on vinyl. Add me on Twitter! @specialdesigns
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Pat Savii – ‘Idle Time’ [ALBUM STREAM]

Bred in Lacey, Washington but currently residing in Southern California, artist Pat Savii has always been focused on business, first…

Bred in Lacey, Washington but currently residing in Southern California, artist Pat Savii has always been focused on business, first starting to build his brand in 2014 fresh out of high school . Now with a his foot firmly in the Los Angeles area, Pat Savii has rebranded under a new imprint called Ghostowne Mobb, where his new project Idle Time will be released. With past experience working with record labels like Sony Music, Pat remains in contact with a several record labels as he continues to push his music and develop his sound. “Idle Time is a reflection of my perception and knowledge of life through hip-hop.” Pat Savii explained. “I’ve been careful articulating and I’ve been patient leading up to the release of this project because I’ve wanted this project to be perfect.” Executively produced 24seven, Pat Savii says this album, “compares and contrasts how your reality can change based off of the way you utilize your time. Essentially the album is based off of the concept ‘you will reap what you sow.’ We are hitting all experiences and walks of life, the album touches all emotions while delivering a purposeful message.”

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@camjamesraps – “Shoot”

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Rising from dorm rooms to major stages, culminating in selections for some of the largest national music festivals in the late 2010s (A3C ’16, SXSW ’17), Cam James has made great strides in a short period of time.

“It’s a story from beginning to end,” Cam James said. “We’re capturing listeners from the jump and giving them a ride through the song’s super-relatable party scenario.”

With a bouncy, soul-tinged backdrop produced by THAIBEATS and an accompanying self-directed music video inspired by the 2001 Black cinema classic Brown Sugar, this is a track that’ll get stuck in your head for weeks.

Influenced by Nas, OutKast and 90’s R&B and using that as a foundation to build his own sound 2011 at Georgia Tech, he started turning his spoken word pieces into raps. These rough and unpolished sessions became cohesive solo projects over the course of six years and five independent projects.

Following his first TV placement on BET’s Being Mary Jane in September 2017, he announced his independent sophomore album, leviTAPE.

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Vevo and YK Osiris Release Live Performance of “Worth It”

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Vevo just released a live performance from their newly announced LIFT artist YK Osiris. The 2019 XXL Freshman from Jacksonville, FL artist performs an intimate version of his Billboard Hot 100 hit “Worth It.”

The premiere of “Worth It” is the first of three pieces of content Vevo will release as part of YK Osiris’s LIFT campaign. Vevo’s LIFT initiative connects today’s up-and-coming artists to audiences around the globe through video content. Launched in 2011, Vevo’s artist development program shines a spotlight on the world’s freshest new talent. Vevo LIFT alumni include the likes of Sam Smith, Halsey, Khalid, Jorja Smith, SZA, Julia Michaels, Billie Eilish and CNCO.

Stream it, below.

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It’s Treezus Season: The DC Rapper Is On A Run

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https://www.instagram.com/p/BwfyqtEhFRF/?igshid=12ljyf5t2nr6a

The Birdie Bands produced “IB2” has an insanely eclectic vibe; Treezus’ wildly unique cadence, with peppered pockets of rapid-fire delivery, body the beat. The visual, which was shot throughout Italy (Venice, Naples, a farm in Tuscany and Florence) offers breathtaking scenery, with a dizzying pace that rarely lets you break the engagement. The Hidden Oasis banger “Brain Food,” a smoking anthem (originally released on 4/20) was appropriately shot in Amsterdam. This record gives this strange Bone Thugs vibe as he goes in with his machine gun flow during the latter half of the verse. It’s actually captivating.

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Pat Savii – ‘Idle Time’ [ALBUM STREAM]

Bred in Lacey, Washington but currently residing in Southern California, artist Pat Savii has always been focused on business, first...

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