Main, Reviews

D-Brown & 30 Boy Will Ooze Chemistry On “Full Court Pressure”

[dropcap]D[/dropcap]-Brown and 30 Boy Will — two artists on my radar — have absolutely found a way to make an…

[dropcap]D[/dropcap]-Brown and 30 Boy Will — two artists on my radar — have absolutely found a way to make an overcrowded lane feel like an empty highway. Their latest collaborative effort Full Court Pressure landed across my desk this week, and I’ve been cranking it ever since.

The vibe is very familiar sonically. Hard beats that remain extremely cohesive, keeping the project fairly levelled — making for a skip-free top to bottom experience, without having to readjust yourself. The sub category the duo fall into often have a tendency to keep the thematic elements of their projects quite predictable. While these two do pick the low hanging fruit at a few points (for lack of a better analogy) there is this undeniable rawness in their bars … an almost explosion of authenticity that trumps much of the fabricated storytelling new jacks have made trendy.

It’s an aura reminiscent of Jeezy in his heyday.

At a solid seven songs (with very little fat to trim) the project is an easy listen — but offers a hearty meal for those craving some substance to go along with their playlist-ready bassy beats.

There are plenty of gems here. The aptly titled “Official” was one that I immediately found myself running back a few times — as I did with the look-at-me-now vibe of “Bag Today.” The obligatory but tastefully flipped song about the females, “Preferences,” sees the two professing their taste for women with money and things of their own (among other assets).

One of the shiniest moments on the project is the infectious “Memphis,” which sports a chorus from the LP’s sole feature — the older brother of Juicy J and the co-founder of Three 6 Mafia, Project Pat — helping segue the two incredible verses by D and 30.

The track has been my most played this week (it wasn’t even close).

Their chemistry is undeniable and their ear for the perfect production to complement their tales of perseverance, street life and subdued (but still prominent) themes of opulence are on full display. While the two can really rap, it doesn’t feel like past tense, but rather present tense play by plays.

“Money doesn’t make you real,” D laments in the intro of “Official.” It’s this mantra of keeping it 100 and letting it speak for itself that drives Full Court Pressure. Cue it up, press play and enjoy.

Riley here — father, artist, videographer, professional writer and SERIOUS hip-hop head. I'm a member of the Universal Zulu Nation, and I think everything is better on vinyl. Add me on Twitter! @specialdesigns
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Cameron Airborne – “No Cuffing ” ft. Jackboy

Today South Florida artist Cameron Airborne, drops the music video for his song “No Cuffin” featuring buzzing rapper Jackboy. In the Andrew Colton directed music video,…

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“The beat was a collaborative track with K.E. on the Track. He laced up the beat and I got Jackboy on there for the hook too. It’s just real catchy, we shot the video for the track and it just a had kind of club or pop vibe to it. It’s definitely a Summer song and its very upbeat and kind of fast paced, it def keeps the head nodding.”

Combing elements of guitar and singing, Cameron Airborne has found a lane doing his own thing combining it all with rap after performing in a band early on in his career.

“I play guitar because I had played in a band before and I ended up rapping. It gave me stage experience and the drive to want to do my own thing.” Cameron Airborne explained.  “I branched out and started doing my own music and I always wrote my own poetry so transitioning to rapping was natural. I can make trap music, I can make pop catchy sounding music and I can make real lyrical stuff too.  When I put out a projects I try to put out a little something for everyone to take something away from the project.”

Although most of the world has been shut down over the past few months with COVID-19, Cameron Airborne remains busy producing instrumentals and gearing up for his own studio where he will be able to record artists there. 

“Im just on the independent grind, I’m opening up my own studio and that way I can make money, just recording and doing sessions,” Cameron Airborne explained.   “I’ve been producing my own instrumentals and so I have a lot of music lined up and some big features tucked away for the right time to present them.”

 

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Main, unsigned hype

Dallas Rapper Fat Yunginn Signs with Cash Money Records

Recently Dallas, Texas rapper Fat Yunginn and Cash Money Records are happy to announce the Pleasant Grove rapper’s signing to their iconic rap label. Pictured above with Birdman and Ronald “Slim” Williams, this young upstart…

Recently Dallas, Texas rapper Fat Yunginn and Cash Money Records are happy to announce the Pleasant Grove rapper’s signing to their iconic rap label. Pictured above with Birdman and Ronald Slim” Williams, this young upstart has officially inked a deal with one of the most iconic Hip-Hop/Rap labels in the history of music. 

First getting notoriety for his song “Sack Up” in 2016, Fat Yunginn says he always wanted to sign with Cash Money Records and that it’s a “perfect match.”

“I grew up off Cash Money, I grew up listening to them. I ain’t gonna lie I always wanted to be on Cash Money and I always wanted to sign with them. I don’t really go off what other people say or what they do and say about Cash Money. Birdman came up talking about he was the #1 Stunna and if you listen to my flow you can hear my ooh flow fits with this brand. Sack Season / Cash Money Records. It’s a perfect match.”

Raised in Dallas’ Pleasant Grove, Fat Yunginn drew inspiration from his father’s passing and from there began to take off on the strip club scene in Dallas. 

“I’m from Dallas Texas, from a hood out there called Pleasant Grove. I started doing music once my Pops passed away and I just took to music and it was just going up from there. Once I dropped Sack Up it went crazy in the strip clubs and so after that I started taking it more seriously. One night I went in the strip club and tipped a couple of females and this big DJ in Dallas named DJ Hit That began spinning it.  It took off from there and I did my first paid show off that song,” Fat Yunginn said.   “As far as Dallas and the surrounding areas I was able to perform Sack Up out there and I was able to build up my brand. We’re called Sack Season Ent, but we call ourselves Sack Babies. Anything that has to do with a sack of money we about that. Thats basically how they know me around here.”

Going forward Fat Younginn is preparing for the release of his next single called, “Show My Ass” featuring fellow Dallas rapper Yella Beezy.

“I got another song called Show My Ass thats another club banger with Yella Beezy and we gonna release that one through Cash Money. I got the visual for my next track, it’s just to get my sound out there a little more and my ooh flow. Its my ad lib you can hear in a lot of my songs. Then I have another with Rylo Rodriguez and another one with Euro Gotti. I got a lot of unreleased music I can’t wait for the fans to hear it,” he added.  “I can get in there and start from scratch, the ooo flow, I have fun in the studio. When I came up with the ooh flow I was just playing around people have just been gravitating towards it.”

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Gabby and Madi Re-Imagine Classic with “Swing My Way”

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