unsigned hype

Straight out of South Carolina comes 4-4 Water; a driven, passionate and charismatic new artist with undoubtedly the unique name that’s come across my inbox all month thus far. His sound is a blend of hip-hop, pop, and...

Here’s the thing with the mainstream, singles-driven brand of music that dominates our social stratosphere — it pretty either works, or it doesn’t. Some artists only just blend in and eventually fizzle out. Others, although they share similar...

We’re a “blog,” for the sake of argument, so I caution saying that if it’s on a blog, that means it’s certified dope — and ready to pop. Writers can be subjective, and generally, we like what we...

“Tryin’ to buy my mom a crib and until then — can’t even sleep at night.” — Kidd Napp Rapper Kidd Napp may have been born in Los Angeles, CA. But the city of Jackson, MS, helped mold...

“I feel that life is harder for a female period. We get overlooked and discredited when we are the reason for your favorite rapper.” — Casey JaNissa Often, female MCs are held to a higher than average standard...

“Damn, I sold so much weed I forgot what I came for;” the first words we here in Abilene, Texas, native Jay Freeze in his newest Vlog. With over 15 years in the game, Jay is about to...

As one of New Jersey’s most talked about artist, Jersey bred Cony; introduces us to his very own genre of music, FLOWETRY! The 20yr old artist began breaking Soundcloud charts with his own rendition of songs by artists...

James Knight — a Philadelphia native — is a sultry crooner with a unique sound. Most people, when asked, describe his sound to that of Usher; however, his vocal range is just incomparable. He’s one of Philly’s up...