Queen B has done it again; she’s surprised everyone with an out of the blue release. Beyoncé just launched a new clothing line called Ivy Park, which pays tribute to both her 4-year-old daughter – Blue Ivy – and Parkwood Park.
“It’s the essence — to celebrate every woman and the body she’s in while always striving to be better. I called it Ivy Park because a park is our commonality,” the 34-year-old star revealed in a rare interview with Elle magazine. “We can all go there; we’re all welcomed. It’s anywhere we create for ourselves. For me, it’s the place that my drive comes from. I think we all have that place we go to when we need to fight through something, set our goals and accomplish them.”
Beyoncé appeared in a two-minute video, showing off her fabulous curves in crop tops, pants, and bodysuits. With her new collection of sportswear, Beyoncé might have a clothing line for children as well, which Blue Ivy is wearing in the video.During the interview with Elle magazine, Beyoncé went on to describe the importance for women to take pride in their appearance and life. “It’s really about changing the conversation. It’s not about perfection. It’s about purpose,” Beyoncé said. “We have to care about our bodies and what we put in them. Women have to take the time to focus on our mental health—take time for self, for the spiritual, without feeling guilty or selfish. The world will see you the way you see you — and treat you the way you treat yourself.”
The clothing line is expected to be in stores: Topshop, Nordstrom, and Net-a-Porter, on April 14 priced from $30 to $200. It is affordable and appealing in all the different colors.