unsigned hype

James Seville Launches Season Premiere “The Love”

New Orleans-born rapper James Seville is a warm blend of cloud rap—which is the wave—and jazzy Hip Hop. As he…

New Orleans-born rapper James Seville is a warm blend of cloud rap—which is the wave—and jazzy Hip Hop. As he said during a recent interview with Defend New Orleans, his most significant motivation for pursuing his music was the loss of his father, whom he says supported his music 100%. “I almost feel like I have to do it,” he says. “It’s almost like a fire in my heart now … if I’m not chasing this, I’m probably wasting my time.”

He’s been on the grind for almost a decade, and building a steady buzz along the way; his fan base is loyal as hell,and this year he has a treat in store for them.

His latest project, The Seville Show is comprised of 3 EPs with a release strategy will mimic a multi-season TV show; listeners get a new song every other week until the ‘season finale.’ The first season, The, began early January with the premiere, “The Love.”

“Currently, I’m working on the third EP in this series,” he says, “and after that, I am going to finish working on the debut album which should be sometime early 2019.”

James is one to keep an eye on, and the depth of this new project is poised to take his career to the next level he’s been chasing for the past seven years.

Check out “The Love,” below.

Riley here — father, artist, videographer, professional writer and SERIOUS hip-hop head. I'm a member of the Universal Zulu Nation, and I think everything is better on vinyl. Add me on Twitter! @specialdesigns
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Krewz Links With YBN’s Migo Domingo For Blazing New Single

Straight out of scenic Vancouver BC, self-produced/engineered artist Krewz is on the verge of taking his career to the new…

Straight out of scenic Vancouver BC, self-produced/engineered artist Krewz is on the verge of taking his career to the new plateau. With a new mixtape dropping the top of 2019, and a tour being planned as we speak, he’s taking the success he’s seen thus far and pumping up the notoriety. 

“I started by buying my own equipment, and learning most of my skills online,” he tells AAHH from his studio in BC. “I started rapping with friends … and [from there] just worked on developing my craft. Back when I first started, I had a set up in my basement, and I was locked in the studio 24/7.”

As he denotes, that experience helped him realize this was the path he was meant to take — and not just as a hobby, but a full-blown lifestyle.

“I want my mixtape to open up new avenues for potential features with other artists,” he says, switching gears and looking ahead to 2019. With his first single from the project, “Adapt,” an anthem for anyone on the heavy grind regardless of the circumstances, he’s setting the tone in a heavy way.

“I’m like an alien, yeah I adapt,” he says on the chorus, emphasizing the malleable nature of his money mission. The self-produced radio-ready banger features YBN’s own Migo Domingo, who is coming off of a huge summer mixtape release that featured his single “Dog Her” alongside his labelmate and childhood friend Offset.

It’s a lateral movement if you’ve been following his movements over the past year, as he’s been dropping a heap of bubbling singles via his SoundCloud account. Songs like “No Time,” which wound up on World Star, have been helping him click, setting the stage for this new project.

It’s a good look associating his brand with YBN — after a few spins, with it’s super catchy instrumental — we’re sure you’ll agree worth a spot on whatever playlist you have access to.

Check out Krewz’ “Adapt,” below.

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unsigned hype

Pipe Prepares To Drop His Debut EP “This Is Me”

25-year-old military vet Pipe — representing Alexandria, Lousiana — is on a mission to be great. “I’m still currently in…

25-year-old military vet Pipe — representing Alexandria, Lousiana — is on a mission to be great. “I’m still currently in the learning process of becoming great but just wait I ain’t lying,” he tells AAHH. Though he’s on the verge of dropping his debut, don’t think that his music is in anyway beginner.

“This is me the EP is my very first project so I’m super excited for the world to hear it,” he says. “As the title says, it’s me.” Not unlike a title like Reasonable Doubt, which Hov famously denoted took his whole life up to that point to create, the seven-song project is set to fully introduce the world to his story.

As he explains to us, his biggest influence getting into the game was none other than Lil Wayne; “I’m from Louisiana so of course my biggest influence is lil Wayne and what Young Money was when the album dropped.

“I would love to work with Weezy, Dj Khaled, Drake, 88 Glam, Travis Scott, Chris Brown, Big Sean … the list goes on,” he reveals when discussing career aspirations with our staff.

For now, we’ll get our first taste of what his collective vision is on January 4 when the EP drops. In the meantime, he has some hearty appetizers in his Soundcloud that give you an idea of the potential he has. Check out one of our faves, “iRun,” below.

Tumblr: @official-pipe

Snapchat: @RNPB_PIPE—-

Instagram: @officialPIPE

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Gen Drops A New Single From His “Y15946” EP

Often it can take an artist hitting a low point in order to turn their lives around for the better….

Often it can take an artist hitting a low point in order to turn their lives around for the better. This is definitely the case for Chicago MC Gen. the 19-year-old is riding high following the release of his debut EP Y15946 — a title that references his prisoner number.

Following his release from prison, after a 19-month sentence in Illinois for possession of a firearm, his life has taken a pivot towards a brighter path, and his EP is an embodiment of this sentiment — a true celebration of life. His latest single “vLONE” is a combination of a raspy chorus, that bookends rapid-fire verses, that ride the bass-fueled instrumental by OG Webbie. The chorus is hella catchy; the end of the song when the beat drops out, you can hear his chains clanking as he repeats it one final time.

Check out Gen’s “vLONE,” below.

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YBN Namir, 6ix9ine & More Helped Steer Duece’s Latest EP “Foreign”

Coming straight out of the Garden State, rapper Duece’s latest EP, Foreign, which include the track “Rag To Riches” breaks…

Coming straight out of the Garden State, rapper Duece’s latest EP, Foreign, which include the track “Rag To Riches” breaks down the MC’s journey through the music industry (thus far).

Recorded entirely in Europe — and executively produced by DJ Juelz Flavour — Duece had the opportunity to get insight and direction on the project from some notable and unexpected places. While EP was being put together, he had the pleasure of meeting artists such as platinum rapper A Boogie With The Hoodie, southern icon Petey Pablo, new school hero YBN Namir, and the now incarcerated 6ix9ine, all of whom helped shape the final product in some small way.

Check out the project for yourself, below.

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Australian Artist LSD Drops A Soulful New Track

It’s been a few years since I heard from Australian Hip Hop artist LSD. I reviewed his album Off The...

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