unsigned hype

Big O Delivers On The Soulful “The Light Of Day” EP

The UK based producer comes through with a batch of super soulful instrumentals.

Producer Big O returns to AAHH The Light Of Day, a super soulful new EP that’s light on filler and heavy on bassy compositions that seamlessly soundtrack any windows-down nighttime drive through your  town.

Originally from Alabama, he spent time in Florida and LA before transplanting himself to the UK — where he currently resides. None of the backdrops he’s experienced, which to be clear all have their distinct scenes/sounds, seem to overpower the others. Instead, they meld and at times feel like a mash-up of the late Dilla soaked in sonic elements you may expect to find on the MPC of a producer like Hi-Tek.

For good measure, the EP does have two complete songs; “SoulScape” featuring P-Rawb is a decent match-up, with Rob using the airy boom-bap chops to drop a barrage of conscious bars. Q-Shinobi joins the producer to rock the iconic drum loop of Tom Scott and The L.A. Express’s “Sneakin’” on “Moments Of Life.” Both song also appears in instrumental version (if you just want to keep the vocal-less vibe going).

If you’re looking for a decent soundtrack to your city movements this week, give The Light Of Day a spin!

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unsigned hype

Rapper Tuu Ra Combines Metaphysics Into His Music

His latest single, “Get Something” is worth a spin!

Tuu Ra, representing Brooklyn, has been writing and producing music since the young age of 14. Using a keyboard his mother gave him, and being introduced to fruity loops daw on his laptop by his father, he began a journey that he’s been on ever since, combining spiritual training and deep-rooted knowledge of metaphysics into his always evolving music and art (he’s multi-disciplinary).

“I was introduced to creating music by my father who is also a musician,” he tells AAHH. “Writing was always a strength for me.” With early influences that include the likes of Lupe Fiasco, Talib Kweli, Rakim, Krs One, his love of the meticulous attention to the art itself emanates from his work.

“On the production side I drew inspiration from Dilla, 9th wonder, Pharrell, and Ryan Leslie to name a few,” he adds. He dropped a mixtape in 2014 titled Nu Perception, and a beat tape two years later titled Hip Hop Archives — on top of a handful of singles.

His sound is versatile, from old soulful hip-hop waves that have long since dispersed since hitting the rocks, to today’s trap vibes that are flooding the streets. His latest “Get Something” — for example — is overflowing with lyrical content, an atmospheric instrumental, and a high quality visual — with tons of movement and engaging transitions. It’s when you take time to listen to his bars; you can hear his teachings scattered throughout.

 
“I practice Qi Gong, which is the grandmother of Tai Qi, and meditate often,” he says. “This helps a lot in my creative process while giving me resilience as I navigate this [tough] music business. Currently, he is working on an album; “my focus is collaborating with other producers to create a different sound,” he notes, adding that he’s looking to drop it by the end of this upcoming fall.

Currently living in between the mecca and sunny LA, he’s been making new connections. “You can look forward to hearing the east coast west coast vibe in my upcoming project … my next goal is to expand overseas and book more gigs. I love traveling and look forward to sharing my music with a broader and more diverse audience.

With new connections in the UK, and enjoying a brewing creative run, Tuu Ra is in an exciting space. Stay tuned — and add him to your socials @tuugod.

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#IndieSpotlight, unsigned hype

Detroit’s Own Arius Is Our New Singer Crush

She has a gorgeous voice, and a great vibe about her.

23-year-old Detroit-native Arius is a star on the rise with a cadence that commands attention; her debut LP Pandora’s Box dropped last summer — and she’s about to drop another project this summer.

Her latest, the super impressive “4U,” is an airy R&B appetizer that’s building buzz as she finalizes her upcoming project Reality. The track itself gives off an aura reminiscent of Ashanti’s “Foolish,” in that it’s easily relatable for many females, making it an almost anthemic single that you could picture a packed audience singing along to. It definitely has replay potential.

Having rocked shows in cultural hubs like LA, Miami, and ATL — and releasing her music through independent label MafiaSoul Records — the songstress has her sights set on a major label look.

She has a gorgeous voice, and a great vibe about her; she’s an artist to put on your watch list. Check owut “4U,” below.

 

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unsigned hype

TreCartel’s Latest Single “Rock-N-Roll” Is The Wave

Born in the borough of Queens, but raised in the cultural hotbed that is Atlanta,  Georgia, rapper TreCartel — an…

Born in the borough of Queens, but raised in the cultural hotbed that is Atlanta,  Georgia, rapper TreCartel — an esteemed vet who served in the US Air Force — is on a musical journey. “My grandfather would create beats on fruity loops while I was in high school,” he says about his beginnings in the game. “My friend [made beats] as well. I started recording music when I came home from the Military in 2014.

To date, he’s released three projects,  ‘Pharaoh Muzik,’ ‘Pharaoh Muzik 2’ and ‘GoldMind’—along with a handful of singles available via all popular streaming networks.

His latest single, Rock-N-Roll, is an airy song that rides the current wave effortlessly, with a catchy chorus and vibe perfect for late night drives — or strip club vibes. Definitely worth a few spins! While you’re at it, check out “Stay Away,” also on his SoundCloud.

Check it out, below.

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unsigned hype

C Wells Pulls Up With “New Whip”

Hailing from Lynn, Massachusetts, C Wells made a name for himself with the high-profile 2015 Don Cannon-hosted mixtape, ‘Before the…

Hailing from Lynn, Massachusetts, C Wells made a name for himself with the high-profile 2015 Don Cannon-hosted mixtape, ‘Before the Tour Bus’. Best known for his G-Herbo-featured track, “For the Paper” (2015), C Wells continues to raise his stock with the release of his new single, “New Whip”.

Produced by Marz, C Wells resurges after ten months hiatus with convictions of becoming the next big thing out of Massachusetts alongside Joyner Lucas. C Wells has identified the track as a “Summer Anthem,” with catchy hook and three sizzlingly attractive verses about riding fast and living life just as fast.

C Wells on the making of “New Whip”:

“The recording process wasn’t to complex I just really wanted to stop taking myself
too serious and get back to having fun with music and I wanted the listeners to have fun listening to what I was putting out it’s really a song I wanted to use to open up the door to this new style of music that I’ll be putting out but there sure is a video on the way.”

Stream C Wells’ new single, “New Whip” below via Soundcloud.

“New Whip” is slated to appear on C Wells upcoming new project slated for release late-2018.

Like “New Whip”? Become a fan of C Wells today, follow him on Instagram.

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